Precision reels from a Ningbo OEM factory for global brands and anglers

Founded in 1996 and based in Ningbo, China, Hengrun Fishing Tackle Co., Ltd. is a specialized manufacturer focused on the design, development, production, and global supply of high-performance fishing reels. With nearly three decades of dedicated experience, we have grown into one of China’s leading suppliers of fishing reels and related accessories.

We place particular emphasis on trolling reels and line-counter trolling reels, offering a comprehensive range of models engineered for precision, durability, and real-world fishing performance. From conventional trolling reels to advanced line-counter versions designed for accurate depth control, our products serve both professional and serious recreational anglers worldwide.

In addition to our core strength in trolling and line-counter reels, we manufacture a full lineup of spinning reels, baitcasting reels, fly reels, and ice fishing reels, covering entry-level through professional grades. Our products are exported to more than 50 countries and regions across North America, Europe, Asia, Australia, and beyond.

At Hengrun, we combine continuous research and development, strict quality control, and competitive pricing to deliver reliable, high-value products. We are committed to providing excellent customer service and creating maximum value for our partners by consistently meeting diverse market needs with quality-driven solutions.